As previously reported, Microsoft has made deals with both Facebook and Twitter, which will see Bing feature updates from both networks in real-time search efforts. To me, this says that social media just became an even bigger part of search engine marketing, particularly with Google also on board with Twitter and rumored to be talking to Facebook.

To read the full article click here.

The major interesting item that was mentioned there, is that Bing is weighting those users with more followers over those with less.  So what to do, what to do?  Produce great content, be active in the community and get followers!

It will be interesting to watch how this evolves over time.  I’m certain the criteria for ranking with adjust a bit as they refine this new ‘real time’ search feature.  Stay tuned.

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